With so much business taking place online since the beginning of the year, it’s more important than ever that you have your SEO locked in. However, this is still an area that many businesses struggle with, especially when there are so many other areas of your business that need your attention and that you may find easier to manage on your own.
So to help you in getting this part of your marketing to where it needs to be, here are three things you can do to improve your SEO today.
Write A Quality Blog
When it comes to SEO, content is still king. Because of this, one of the best things you can start doing today that will be beneficial to your overall SEO is to write a quality blog that you post on your website and get shared around the internet.
According to QuickSprout.com, posting regular content to your blog that’s relevant and useful to your audience is a great way to continue building up your SEO not just now but into the future as well. So if you don’t already have a blog that you’re contributing to on a consistent basis, you should definitely make a plan to do this. And if you do have a blog but you’re not using it to your full advantage by growing your audience through strategic blog posts, this vital planning is the next step that you should be taking.
Check Out Your Google My Business Account
If you’re a local business, one of the most important parts of your local SEO is to have a Google My Business page that’s accurate and optimized.
As part of this page, Marc Schenker, a contributor to WordStream.com, advises that you include things like your current contact information, any information that will be helpful for someone wanting to come to your location, and responses to every review that gets left for you. With all of these things in place, both Google and those searching online will see that you have current and accurate information available in addition to someone committed to online customer service.
Optimized The Images On Your Website
Before people visiting your website can even make a judgement call about what’s on your website, they first have to experience fast loading speed so that they can view everything that your site has to offer them. A big part of getting this fast loading speed is having optimized images. By optimizing all of the images on your website, Anna Crowe, a contributor to Search Engine Journal, shares that not only will your website load faster, which is great for SEO, but it will also be more user-friendly for anyone visiting your site.
If you’re wanting to take some steps to help improve your SEO right now, consider using the tips mentioned above to know where you can focus your current attention and move the needle on your SEO.